Posted on: 2 July 2020
Every type of restaurant needs a large sign that will identify its presence to people in the area, but different types of establishments can have unique signage needs. If you're preparing to open a drive-in restaurant, it's important to realize that there are many signs that you'll need that are unique to your type of eatery. It's advantageous to visit some other drive-in restaurants in your community to note their approach to signage and evaluate what seems to work, and then you can hire a local custom sign company that can produce the signs that you'll need. Here are some essential restaurant signs that you'll want to get.
At a conventional restaurant, the parking situation tends to be clear — patrons leave their vehicles in the lot and then walk into the establishment. Things are a little different at a drive-in eatery, and it's important to remember that many of your customers will be experiencing this type of restaurant for the first time. As such, it's important to have some signs that provide clear parking directions. For example, you might have a directional sign at the edge of your property that directs people where to navigate their vehicles and then additional signage around the parking areas that provides further instructions.
People who are visiting your drive-in restaurant for the first time may be unaware about how to proceed with their order. This can be true even if they've visited similar eateries in the past, as different drive-in restaurants often have different instructions for placing orders. With the goal of being as informative and helpful to your patrons as possible, it's a good idea to have some signs that outline the instructions that you want people to follow. For example, you might ask them to flash their headlights when they're ready to order or to press a button on the panel beside their vehicle and speak into the microphone.
While you can certainly hand out individual menus to your patrons once they park their vehicles, there's another option to think about. Having a large sign that displays your menu can be advantageous for a number of reasons. Not only does it cut down on the expense of constantly printing individual menus, but it also saves your employees from having to take time to visit each vehicle to distribute menus. Depending on the layout of your lot, you may need to get a few menu signs made up so that every patron can clearly see the list of food.Share